BOSSIE is a clothing brand concept aimed at seamlessly dressing the young working female from work to social life.
To empower women not only through our bold, professional styles, but also through our business. 40 % of all BOSSIE. profits will be used to invest in female-founded startups or businesses, to continue to promote badass bossie women.
+ 18-30 years
+ Working professional
- Time to change between work & play
- Funds to buy entirely separate work wardrobe
BOSSIE is built to be iconic, focusing on addressing key criteria for icon branding, such as: creating a design that sets new standards in terms of quality, function/feature or style, setting a trend, and being aesthetically pleasing
The suit is made of two pieces: a V-neck cut slim-fit bodysuit, paired with a skirt with two possible hemline cuts for work and for play.
short, flirty hemline
long, professional hemline
All BOSSIE suits were hand-sewn based on these designs using a signature eco-fabric, a medium weight crepe.
Final brand concept for BOSSIE can be found at www.madeleine.me/bossie